Wednesday, October 24, 2012

The CSR And Marketing of Teva Pharmaceuticals


Teva Pharmaceuticals has a respectable CSR policy. Teva strives to provide a safe working environment for its employees, and includes such measures as safety training and recognizing a Job Safety Analysis. To support the community, Teva goes green by limiting energy consumption and recycling and properly handling waste. Teva reaches out to the community by supporting non-profits and also donating money towards the Haiti Earthquake Relief Effort (CSR).

Teva Pharmaceuticals is a leading generics brand company and in marketing standards, produces the largest product portfolio in the pharmaceutical industry. Teva products specialize in treatments of neurological diseases, oncological diseases, and autoimmune diseases. In global standards, Teva is a main supplier of ingredients for pharmaceutical products (Marketing).

CSR: Social Responsibility. Received from
http://www.tevapharm.com/Social/Pages/Lobby.aspx

Marketing Strategy: Our Business. Received from
http://www.tevapharm.com/About/CompanyProfile/Pages/Our%20Business.aspx

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